AudienceView Ticketing, a leading provider of advanced and flexible ticketing services to venues worldwide, announced today that the company has reached a long-term agreement with the Lone Tree Arts Center (Lone Tree, Colorado) to provide a full suite of ticketing, fundraising and CRM technology.

Opening this August, the new Lone Tree Arts Center (LTAC) will be a professional, innovative and environmentally "green" venue designed by Westlake Reed Leskosky, a leading national designer of performing arts centers. Included in the Arts Center are a grand entry hall event and gallery space; a 500 seat main stage theater with orchestra and balcony seating, state-of-the-art lighting and sound systems, an orchestra pit, fly space and expertly designed acoustics; and an adaptable 150-225 seat event theater for intimate performances, events and meetings that opens through a glass wall to a 300-350 seat outdoor terrace theater. The Arts Center is being built on a multi-million dollar parcel of land donated by the developers of the RidgeGate community south of Lincoln Avenue in Lone Tree.

LTAC Executive Director Lisa Rigsby Peterson is developing a dynamic model for the performing arts by collaborating with some of the Front Range's premier performing arts companies to present their productions in Lone Tree. The Arts Center will also be a leading presenter of smaller national and regional touring artists and productions; a new provider of arts education programs for children; and an important new meeting and event rental site for corporate, civic and private groups, and community arts groups including the Lone Tree Symphony Orchestra.

"AudienceView's ticketing, fundraising and CRM technology is the perfect fit for our organization as we open our venue," said Lisa Rigsby Peterson, Executive Director of the Lone Tree Arts Center. "We were very impressed by their vision and continued commitment to develop industry-leading technology for their clients. We look forward to a long and fruitful partnership with AudienceView."

As part of the agreement, the LTAC will utilize AudienceView's fully-integrated, white-label ticketing and fundraising solution to maximize control with respect to revenue generation, while providing a superior end-user experience for both their staff and patrons.

AudienceView's comprehensive solution includes a Business Intelligence tool which will be utilized by the LTAC to seamlessly manage a large database and efficiently segment and target patrons based on their purchase habits. The enhanced customer insight gained by this tool will result in exponential revenue growth because it will allow the LTAC to put the right offers in front of the right people at the right time.

"The AudienceView software will allow us to provide a tremendous user experience for the patrons in our community, while allowing us to leverage customer data to maximize revenue through fundraising and ticket sales," added Peterson "When it came to our integrated ticketing and fundraising technology, we chose AudienceView because of their outstanding commitment to patron and client satisfaction."

"We are pleased to have been selected as the ticketing and fundraising technology provider for the Lone Tree Arts Center," said Jeff Koets, Vice President of Sales and Marketing at AudienceView Ticketing. "We share the Arts Center's passion for technology and relentless pursuit of a superior end-user experience for patrons of the arts. We look forward to a long-term partnership as their business and our software continues to grow and mature."